Jessica Richards is a trend forecaster, style storyteller, and founder of JMR trend + creative, whose synergistic focus inspires what is now and next.
With an extensive background in forecasting and design for major North American retailers, she brings a forward-thinking yet commercial and brand-right viability to product and editorial content projects across the fashion and wellness industries.
Jessica graduated from Boston University with a degree in Magazine Journalism, and has been additionally certified from the Fashion Institute of Technology. She has been quoted and featured as a guest expert across international media, including the New York Times, the Wall Street Journal, VOGUE, ELLE, New York Magazine, and more. She has also spoken as a trade expert for industry events, serving as a sought-after educational panelist for organizations such as MAGIC, JCK, Atlanta Apparel, NY NOW, and WWIN; as well as formerly serving as Fashion Director for the Accessories Council and its trade publication, Ac Magazine, whose dedicated focus on accessories serves the trade with industry news and editorial direction to serve brands, wholesalers, and retailers. In this role, Jessica gave insight to industry and consumer trends, as well as direction for future development and merchandising strategies.